David Salisbury Company Blog

As we approach the early May Bank Holiday and the VE Day celebrations, which are now being conducted at home as we know, it seems more than an appropriate time to reflect. To consider the monumental sacrifices that generation made for the future and balance it against what we are going through today.

As Boris Johnson took his first daily press conference yesterday, since returning to work, much of the talk over the past few days has been speculation around how the lockdown might be lifted. Indeed the search term ‘when will lockdown end in the UK’ has been trending all week.

Whilst the Prime Minister noted we are “past the peak and on the downward slope,” we are clearly some way off restrictions being lifted as the press conference touched more on a “roadmap” towards a gradual exit from the lockdown.

Google Trends, a website that analyses the popularity of top search queries in Google Search, is a hugely insightful tool to measure trends in search traffic, assessing everything from celebrities to home improvement ideas.

For a business that offers a number of different products we can, for example, assess the relative frequency of searches for a ‘conservatory’ compared to say an ‘orangery’ or ‘garden room.’ 

One of the issues that customers often talk to us about, here at David Salisbury, is choice of paint colour for their new orangery or garden room. Whilst clearly a subjective matter, colour choice can be influenced by a number of different factors. In the first of two articles, we are going to review the top 10 paint colours for our orangeries – and in a future post, we will reveal our tips for colour trends over the next 12 months.

As we come to the end of our second week of coronavirus ‘shutdown’ here in the UK, we thought we would round up the some interesting statistics and data that have caught our eye, as a result of us spending more time in our homes.

Whilst our first thoughts are clearly with those most impacted by the virus at this especially difficult time, the round the clock news cycle means we are never far aware from the latest development – so this article aims to pick up on some of the media trends that are beginning to emerge as a result of spending more time at home.